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Chevrolet — now the most demanded and actual cars made by concern General Motors. Despite the crisis peculiar to the American machinery-producing industry, cars of this mark last years on popularity degree advance production of many European brands. In what the success reason is covered?

Success of an automobile brand Chevrolet speaks application of a combination of an effective pricing policy and high technologies new, accordingly. Besides, such cars differ characteristic foreign design. That is, buying Chevrolet, we choose a modern European car with a sign on uncompromising American quality.

Chevrolet Corvette-C6 behind, Chevrolet

Now, to lower the cost price, and consequently to make Chevrolet more accessible, cars of this mark are made in Russia and the near abroad countries. In the domestic market under mark «Chevrolet» the models earlier made by a brand of Daewoo are realised. Especially well themselves the models made at South Korean factories have recommended Chevrolet is, first of all:

  • Aveo
  • Captiva
  • Cruze
  • Epica
  • Spark
  • and, certainly, Lacetti.
Here legendary Camaro in our widths — a rarity.

Chevrolet Camaro Black Concept, Camaro

Very interesting project, from the point of view of the domestic consumer, is Chevrolet Niva (I studied on such — our answer of Chevrolet!). The car gathers on the basis of successful domestic model VAZ-2123. For manufacture of these crossovers joint American-Russian enterprise Gm-AvtoVaZ is organised.

In summary we will try to be defined with for whom acquisition of the car of mark Chevrolet will be the most attractive. Buyers of such cars are people who have got used to buy the present quality for the adequate price. That is it is possible to carry the most part of the Russian citizens to a category of buyers of cars of this mark.

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